Update: Crane & Co. Moves Stationery Division to One Location
August 16, 2012-- Gifts & Dec,
Crane's Cronite Letterpress
The North Adams location will serve as the main hub for the 211-year-old company's stationery division. "It [the move] will make us a more efficient operation," Katie Lacey, president of Crane's consumer division told Gifts and Decorative Accessories. "It will play a big part in improving our service to our retailer partners."
Lacie also added that the transition is being done in a way that minimizes any disruption to the upcoming 2012 fourth quarter. Once the moves are complete, there will be approximately 205 employees working at the North Adams location.
Crane's marketing and customer service departments have already moved to the new North Adams location from the Pittsfield factory, which has only been in operation for 10 to 12 years, according to Peter Hopkins, spokesman for Crane & Co. The remainder of the company will move throughout 2012, and the new division is expected to be in full operation by first quarter 2013.
Hopkins says that although 55 jobs are expected to initially be lost, the end result will actually amount to 15 to 20 eliminated positions in the company. "Crane has known about these changes for some time and has held jobs open or filled jobs in other divisions with temporary employees," Hopkins told Gifts and Decorative Accessories. "As of tomorrow, there will be 20 job openings in the company that folks in the stationery division will be able to apply for."
Hopkins says that another 20 people, including those nearing retirement, may even take advantage of the company's voluntary severance package. The company has been looking to consolidate the department since 2009.
"This has been part of a year long project to better understand the business, what is happening with our consumers, customers and get a deeper analysis of our own company," said Lacie, "recognizing that the world has changed and how we need to best position ourselves to continue to provide the world's best stationery for the next 200 years."
Related Content By Author
Gift for Life Industry Achievement Award: HomArt