Abhishek Industries changes name to Trident
Playthings Staff -- Gifts & Dec, March 29, 2011
Ludhiana, India - Abhishek Industries, whose products go into the market under the Trident brand name, is changing its corporate name to Trident Limited.
"This business decision regarding change in the name of company is a part of branding strategy of the Trident Group, and there is no change in constitution/control/management of the company," said P.K. Markanday, joint managing director.
The change becomes effective April 18.
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