November Comps Helped by Halloween Calendar Shift
Playthings Staff -- Gifts & Dec, December 13, 2010
NEW YORK - Last-minute Halloween shopping helped push comps up 2.6% during the first week of November, according to the Johnson Redbook.
Same-store sales in the discount segment rose 3.1% during the week ended Nov. 6, while comps for the department store group increased 1.6%.
Month over month, comps were flat.
As even casual observers have noted, retailers have gone promotional with their holiday offerings earlier than usual. "Some stores are already in a rush to cut prices and are extending store hours," said Catlin Levis, Redbook analyst.
Johnson Redbook Index
*Including chain stores and traditional department stores
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