Ganz Acquires Midwest-CBK
October 2, 2012,
CANNON FALLS, MN - Midwest-CBK has been purchased from MVP Group International Inc. by gift company Ganz. The acquisition includes the Midwest-CBK brand name and its holiday, gift, and home and outdoor decor business.
Under the acquisition, MVP Group will retain the Colonial Candle, Everybody's Ayurveda, Genuine Monkeez & Friends, Monkeez Makes a Difference and Goofballz brands, as well as the distribution facility and staff in Union City, TN. The Midwest-CBK product line and the MVP Group International brands of Colonial Candle, Everybody's Ayurveda, Genuine Monkeez, Monkeez Makes a Difference and Goofballz, will continue to be available through the Midwest-CBK sales team.
Midwest's and Ganz's product development and sales teams will continue to operate independently to allow each to focus on their strengths.
"This acquisition unites two renowned and highly respected market leaders, combining the strengths of both companies with best-in-class people, products, service and support for independent retailers," said Howard Ganz, president, Ganz. "This strategy brings many benefits and opportunities to retailers through an unmatched selection of holiday, gift and home decor products, innovation in products and programs, depth of design and outstanding sales and support teams, backed by a company with the combined resources of Midwest-CBK and Ganz."
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