Gold + Williams Hire Amado for Design
Playthings Staff -- Gifts & Dec, May 15, 2006
High Point, N.C. —Furniture manufacturer Mitchell Gold + Bob Williams is branching out into area rugs and other accessories, recently hiring Victoria Amado as vp of accessories development and merchandising.
Amado, previously director of design for Gibson Overseas, will focus on developing accessories, lighting and area rugs. She reports to Bob Williams, co-founder and president of design, who designs the accessories collection along with his in-house product development team.
Amado will source and merchandise the line, recommend designs, price the collection and bring it to market. An accessories collection “is the next logical step for us,” Williams said. “It's the obvious added layer to building our brand and something we have wanted to do for a long time. We want the accessories to complement, not overwhelm, our upholstery and case good designs. Victoria is the perfect person for the job. She shares a similar design aesthetic with us, and understands and knows the business like no one else.”
Mitchell Gold, co-founder and chairman, said that after launching an extensive case goods and lighting collection last year, “we knew the missing piece to the brand puzzle was an accessories line. We want consumers to be able to shop in a totally comprehensive Mitchell Gold + Bob Williams environment.”
Amado said, “I have been following the company since its beginning, and have always been in awe of everything Mitchell and Bob have achieved over the years. When Mitchell and I worked together at Bloomingdale's, I knew he would make a tremendous name for himself. When I visited the Mitchell Gold + Bob Williams showroom in Los Angeles, I called Mitchell and said 'I wanted in!' I am really excited about being part of the company as they enter this new era.”
The initial accessories line, based on the personal collections of Gold and Williams, includes ceramics, decorative accessories, rugs and a Fine Art Photography Collection by photojournalist Tipper Gore.
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