Rodriguez new WestPoint exec vp
Playthings Staff -- Gifts & Dec, May 5, 2009
New York -- Rafael Rodriguez has joined WestPoint Home as executive vp for operations and supply chain, effective immediately
He succeeds Chris Baker, who left the company last month to join Hollander Home Fashions as ceo. Baker had been chief operating officer at WestPoint.
Prior to joining WestPoint, Rodriguez was vp market leader for Operations Associates, a consulting organization that creates customized global supply chain solutions. Before that, he was vp of global supply chain management strategy for $4 billion consumer products company Hanesbrands Inc. He held various positions in divisions of Sara Lee Corporation/Playtex, which spun off Hanesbrands in 2006. Those positions included vp of operations for the Caribbean, director of operations for Puerto Rico, and country manager for the Dominican Republic.
He will report to WestPoint president and ceo John Piazza, also a former Sara Lee executive. Rodriguez will be based in North Carolina, but will also have an office as WestPoint’s headquarters in New York.
Rodriguez's direct reports will include: Albert Davis, general manager at Biddeford; Terry Ellis, general manager at Chipley; Max Headley - director of logistics; Bobby Lanier - vp of bedding manufacturing; Terry Price, director of purchasing; Woody Sluss, HR manager; Jian Tao, vp of Southeast Asian operations; and Irfan Ahmed, ceo of Indus Home in Lahore, Pakistan.
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