Teters Floral Products Restructures

BOLIVAR, MO - Teters Floral Products Inc., its divisions Napa Home and Garden and Sage & Co., and subsidiary, The Creative Connection Limited, is undergoing a range of restructuring.

Teters has moved and expanded the Napa Home and Garden flagship showroom to the 12th floor of AmericasMart Building 2 in Atlanta. This will be the largest showroom for Napa, which will celebrate the grand opening of its new showroom in January 2013, according to a statement by the company.

In addition to the Napa showroom shift, Sage & Co. will release its new 2013 catalog in the coming weeks, which will focus on everyday and spring items for 2013 and include the CorEvents collection, a range of products designed with event planners, caterers and boutique hotels in mind.

"These restructuring efforts are intended to focus the business on key growth areas while maintaining the excellent level of service and quality that has been our hallmark for more than 50 years," said Warren Z. Mazer, president and CEO, Teters, in a statement. "We are pivoting the organization, keeping one foot firmly in our core business, yet creating greater flexibility to meet the demands of the market."

As the company pursues growth opportunities with its Napa Home and Garden and Sage & Co. brands, it has reduced a number of internal positions to ensure its resources are allocated appropriately.

"These are two great examples of how we are focusing both on growth areas and on our core business," Mazer said. "We are excited about the new opportunities ahead of us."

GDA Staff | News & Commentary
LWillis@giftsanddec.com

Lenise Willis, editor in chief; Anne-Marie Earl, managing editor; Alex Herring, senior editor; and Cammie Collier, art director; love reviewing new products for Gifts and Decorative Accessories. The team stays on top of the latest trends in bath and body, candles, gourmet items, stationery, home décor, fashion and more, and love chatting about their latest finds. Check in each week for more of their latest picks on GiftRap, and see more of the team on their new bi-weekly video series, Thoughts That Count.

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