2007 Gifts & Decorative Accessories State of the Industry Report
By Maria Weiskott -- Gifts and Dec, 11/1/2007 12:00:00 AM
Welcome to Gifts & Decorative Accessories' first annual State of the Industry report. In the pages that follow, industry experts will present overviews of the so-called status quo in our trade.
Readers will recognize some of the experts immediately. They are the very professionals who bring Gifts & Dec to life every month, illuminate giftsanddec.com every single business day, and report to you live from market every season. Yes, they are our own editors. Who better to “tell it like it is,” than the people the industry turns to for the most insightful and up-to-date information about the business? You won't want to miss their snapshots of the industry's category heavyweights.
Readers will also meet some new faces in the pages that follow; people our readers don't ordinarily get a chance to hear from, but whose voices are extremely relevant to the industry. They are professionals who track issues such as consumer behavior and retail trends — information that is vital to gift retailers and vendors alike — or who are experts in their fields.
They give us a different perspective, from a higher altitude, where we can see a bigger picture yet still recognize the players on the field. As it's said, sometimes a person “can't see the forest for the trees.”
With both up close and arm's length perspectives, we present the trade's big picture: The State of the Industry.
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