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Macef Adds Holiday Section; Opens a Day Early

GDA Staff -- Gifts & Dec, December 20, 2012

MILAN - Macef is set to open January 24-27, 2013, and will add A Festivity section to its four existing areas (Tableware & Kitchenware, Home Decor, Silverware and Gifts).

The Festivity area will include Christmas and party decorations, as well as toys, and will be on display in Pavilions 6 and 10. The new section is also going to open one day before Macef on January 23.

Other changes include L'Opera Italiana, a special section which started in September, and includes the best products from the host country. Other themed sections include Muse d'Italia, dedicated to Italian museum merchandising; Stories of Sustainable Things; Home Garden-Il Giardino Domestico, a new section that made its debut in September devoted to outdoor living.

Four pavilions are devoted to costume jewels and fashion accessories. They include: Layout, La Via Maestra, Bijoux Design and Creazioni Lab. A special trend area, Lifestyles, wil feature the season's trends.

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