Chris Madden helps Mohawk boost luxury launch
GDA Staff -- Gifts & Dec, October 17, 2001
AT THE NEW YORK MARKET — Mohawk Industries' upscale Newmark division has been in good company at the New York Home Textiles market.
Its latest licensing partner, home design guru Chris Casson Madden, who hosts the weekly program "Interiors By Design" on cable's HGTV network and has authored 15 cooking, home design and lifestyle books, was on site at the showroom Monday to help launch her new signature luxury line of home textiles.
The initial introduction includes chenille, faux silk and 100 percent wool throws, tapestry wall hangings and decorative pillows in varied constructions. A new bedding line and other goods will be introduced in February at the mini-market here.
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