St. Patrick's Day to Bring in Billions

WASHINGTON - Even though St. Patrick's Day falls on a Monday this year, 133 million people are still planning to celebrate and spend upwards of $4.8 billion on March 17, according to the National Retail Federation (NRF).

The St. Patrick's Day consumer survey conducted by Prosper Insights and Analytics, found that 55 percent of Americans are planning to celebrate the holiday and will spend just as much as they did last year.

On average, each person will spend approximately $35, which will help increase traffic across retail outlets—everything from grocery stores, restaurants and stores—selling green apparel. Of those surveyed, eight in 10 plan to wear green and another one in five will decorate their home or office with St. Patrick's Day decor.

Millennials, in particular, are looking forward to the festivities, according to the study, with 77 percent of 18- to 24-year-olds planning to celebrate. Of those who plan take part, 90 percent of them will wear something green.

Celebrators in their 20s and 30s will opt to go to restaurants and bars with their friends and look for the best deals on green beverages, in addition to dressing in Irish costumes and festive accessories, while 45 percent of 25-34 year olds will attend a party at a bar or restaurant; others will attend a private event.

GDA Staff | News & Commentary
LWillis@giftsanddec.com

Lenise Willis, editor in chief; Anne-Marie Earl, managing editor; Alex Herring, senior editor; and Cammie Collier, art director; love reviewing new products for Gifts and Decorative Accessories. The team stays on top of the latest trends in bath and body, candles, gourmet items, stationery, home décor, fashion and more, and love chatting about their latest finds. Check in each week for more of their latest picks on GiftRap, and see more of the team on their new bi-weekly video series, Thoughts That Count.

Buyers Guide Search
Search for Products/Companies

Featured Video

Subscribe to
Gifts & Dec Direct
Receive the news you need to know about the trends in the industry delivered right to your inbox.

AmericasMart ICON Honorees

ICON videos of honorees

Excellence and superior achievement in the home and gift industry were recognized in July at AmericasMart's eighth annual ICON Honors. Enjoy these video stories celebrating the 2017 award recipients: Spicher and Company, Bloomingville, Wolf Gourmet, Her Majesty's English Tea Room, Kurt S. Adler, Inc., and Chris Rosse, Rosse and Associates. See the videos!

CURRENT ISSUE

GDA Cover September 2017

See the September 2017 issue of Gifts & Dec.  We look at how Millennials are changing the tabletop industry, plus what retailers can do to reduce theft. Get details!