Inside Out
Seen and heard...
By Staff -- Gifts and Dec, 1/1/2009 12:00:00 AM
In recent licensing news, Mattel signed on as the global master toy licensee for Cartoon Network's The Secret Saturdays while Toy Island inked a deal for wooden toys based on several leading Nick Jr. properties. Spin Master said its Bakugan game would become a feature film. Online, Action Products debuted a new website, ActionToysInc.com, while both Safari and Mega Brands added online sales to their existing sites. Ty's Toy Box added a Super Why! shop. At retail, FAO Schwarz named Alex its Vendor of the Year and TT&B sealed a deal to open its first Brilliant Sky Toys & Books store in Texas.
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Dreamworks Animation and Mattel's Fisher-Price Announce Exclusive Licensing Relationship
Feb 10, 2011 -
Mattel signed for 'Secret Saturdays'
Dec 15, 2008 -
ToyQuest grabs rights for 'Megamind' toys
Dec 28, 2009 -
Seen and heard...
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