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Super Why! toys to debut at TRU

By Staff -- Gifts and Dec, 6/5/2009 11:54:00 AM

SuperWhy! toys debut at Toys R Us stores nationwide on June 13 OAK BROOK, Ill.—Learning Curve said today that its new Super Why! line of preschool toys will debut this month at Toys “R” Us stores nationwide.

Learning Curve’s toys based on Out of the Blue Enterprises’ TV series include action figures, dolls plush, electronic learning aids and vehicles. The products are designed to educate and engage preschoolers through immersive, multi-sensory experiences, while encouraging imaginative play and reinforcing core literacy skills, according to the company.

To mark the toy line’s launch, Out of the Blue will host in-store events at Toys "R" Us stores on Saturday, June 13. The events will feature storytelling, reading-focused games, activities and give aways.

Super Why! toys will roll out to other retailers nationwide starting in August.

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