Two New Luxury Italian Brands to Debut at New York Tabletop Market

FortyOne MadisonNEW YORK- Two luxury Italian brands have landed at Forty One Madison and will be debuting new showrooms for the upcoming New York Tabletop Market, April 4 – 7. For both Ercolano and Mepra, their debut at Forty One Madison represents a strategic move to expand business in the North American market.

Ercolano is renowned for its masterfully hand-crafted inlaid wood boxes and furniture, and is especially esteemed for its iconic tabletop designs. Founded in Sorrento, Italy nearly a century ago, the family-owned company has a rich history that includes creating lavish furnishings for European royalty. “As a beloved European staple, we are thrilled to be joining the roster of great brands at Forty One Madison and look forward to furthering our global presence,” said Orlando Ercolano, Ercolano President. The 1,000-square foot Ercolano showroom is on the 22th floor.

Mepra, the Italian factory owned by the Prandelli family, has manufactured sleek, modern flatware, cookware, serveware, barware and tabletop accessories since 1927. Its collections will be on display in the company’s 1,500-square foot showroom on the 22nd floor. "Mepra currently enjoys an established global business in food service and hospitality, but we are excited to expand our brand as a household name in the U.S. market,” said sales manager, Luca Prandelli. “With our new post at Forty One Madison, we look forward to bridging new relationships and building our consumer awareness for Mepra in the Americas.”

“We expect the April show to debut more new product than ever.  Companies are investing in R&D and pushing the boundaries of their production creativity.  Buyers will be delighted to see what will be shown here for the first time in New York.   Its early April date this year is perfect,” said Laurie Burns, senior vice president and director of Forty One Madison.

GDA Staff | News & Commentary

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