Joester Loria Group Heads up North American Stikbot Licensing
May 24, 2017,
The Joester Loria Group has been named licensing agent in the U.S. and Canada for Zing’s Stikbot brand.
“With over 100,000 fan-made Stikbot animations uploaded to social media, Stikbot boasts one of the most engaged community of ‘makers’ and online fans,” said Josh Loerzel, vice president sales and marketing at Zing. “This brand resonates with what kids are doing now and how they’re communicating with each other on social media. With JLG’s experience, we’re looking forward to introducing cool new product extensions to Stikbot fans and customers next year.”
“We are delighted to partner with Zing in extending the Stikbot brand,” said Debra Joester, president of JLG. “The Stikbot fan base of makers and loyal viewers is a testament to the extraordinary appeal of the property and the dynamic content that Zing posts weekly. We are excited to bring new ways to experience Stikbot to this growing community of fans.”
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