• Pamela Brill

Tucker Toys Names Swimways as Key Brands Distributor

Tucker Toys has partnered with Swimways, which will be distributing some of its key brands in the U.S. and other select locations.

tucker toysHamilton, N.J. – Tucker Toys will mark the new year with an exclusive distribution deal with Swimways Corp., a wholly owned subsidiary of Spin Master Ltd. Starting Jan. 1, 2018, Swimways will become the exclusive distributor in the United States, Canada, Mexico and Italy for some of Tucker Toys' top-selling brands, including Phlat Ball, Zoingo Boingo Pogo, Disc Jock-e, Kite-A-Pult and E-Z Grip Flag Football.

Mark Nathan, who leads sales for Tucker Toys, said, "Swimways is a perfect partner to deliver Tucker Toys' product into new, untapped channels and expanded retail positions. We couldn’t think of a better company to work with to supply our products into key areas of consumer demand."

“We are thrilled to partner with such a fun and like-minded company like Tucker Toys,” said David Arias, President, Swimways. “This partnership fits well for Swimways as it extends our lineup of recreational toys even further, giving us breadth in what we can offer to our customers. With over 50 years behind us in pool and outdoor fun, Tucker Toys is the perfect addition to the Swimways family.”

Swimways will support the following products from Tucker Toys through distribution:

• Phlat Ball - the original transforming disc-ball

• Zoingo Boingo Pogo - the flexible, freestyle Pogo

• Disc Jock-e - a flying disc with a built-in Bluetooth speaker for clear, big sound

• Kite-A-Pult - a self-launching kite and glider system

• E-Z Grip Flag Football – play anytime, no more expensive flags or belts

Currently, more than 22 million Tucker Toys' Phlat Balls have been sold since they were introduced in 2000.

Evidence of the dramatic growth of Tucker Toys was recently confirmed when the company was named as a finalist for the 2017 Association for Corporate Growth (ACG) Award, recognizing New Jersey’s most successful middle market corporate growth companies.

Pamela BrillPamela Brill | Editor-at-Large, Gifts and Decorative Accessories

Pamela Brill, the proud mother of two young daughters, has been writing about parenting and children's products for over a decade. Before she began her freelance writing career, she served at the helm of two industry publications: Small World, which specialized in baby products, and Playthings, which is now part of Gifts & Decorative Accessories. She is currently an Editor-at-Large for Gifts & Decorative Accessories. Her previous blog postings can be viewed at www.talkingwalnut.com

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