GLM Acquires E-Commerce Events Group
GDA Staff -- Gifts and Dec, 11/9/2012 2:59:12 PM
WHITE PLAINS, NY - GLM has acquired the events group of Vertical Web Media (VWM), which includes Internet Retailer Conference & Exhibition (IRCE), an e-commerce event in the United States, and two allied events, Internet Retailer Mobile Marketing & Commerce Forum (MMCF) and Internet Retailer Web Design and Usability Conference (IRWD).
Terms of the transaction were not disclosed, but the acquisition will help create a strategic partnership between the two companies. The existing IRCE sales, marketing and operations team will remain with the events group and operate as an independent division of GLM. VWM will continue to provide conference agenda development, speaker recruitment services and marketing support and retain all of its media properties, including its Internet Retailer Magazine, news and informational web sites, e-mail newsletters and research databases and directories.
"The IRCE event presents top-quality, forward-looking conference content, and continues to see strong growth as to both conference attendees and exhibition participants," said Charles G. McCurdy, GLM chairman and CEO, in a statement. "Because internet retailing and e-commerce are such important growth topics for the retailers and suppliers who attend GLM's existing shows, this is a natural extension of GLM's reach and impact within the supplier and retailer community."
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