FarCountries and GAA in Alliance
Staff -- Gifts & Decorative Accessories, 7/1/2002
New York — Internet giftware wholesaler Company of the Far Countries Ltd. (farcountries.com) formed an alliance with the Gift Association of America (GAA) enabling the two companies to establish joint programs. The 1,000 members of the GAA will benefit from group discounts and free shipping offers from FarCountries, and the GAA will be able to recruit new members from the FarCountries customer base. "We are pleased to be formalizing this relationship," said James W. Waechter, FarCountries vice president. GAA president Mike Russo added, "We are always seeking new ways to benefit our members, and to help them keep abreast of the newest business methods. The FarCountries affiliation offers both."
