Enesco Acquires Our Name is Mud
By Staff -- Gifts & Decorative Accessories, 9/28/2007 9:35:00 AM
Itasca, IL — Enesco LLC acquired gift manufacturer Our Name is Mud. The company is known for its ceramic line of gifts with whimsical messages and sayings by artist Lorrie Veasey. The line is popular within the marketplace and Enesco felt it would be a good fit for the company.“The acquisition continues Enesco’s strategy of aggressive global expansion in the gifts and home/garden decor markets through internal growth, licensing and acquisitions,” said Matt Bousquette, chairman of Enesco LLC.
Veasey and her husband Kip will join the company and maintain future introductions that are true to her vision. “We are very excited to be joining a company that is investing in growing its portfolio of products and is passionate about bringing those quality products to market. With its focus on creativity and design, Enesco is a great home for us and our product line. They have the capability to further market the brand and our unique designs to new consumers worldwide,” said Lorrie Veasey.
