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GLM, Whereoware to Build Online Catalog Galleries

By Staff -- Gifts & Decorative Accessories, 3/27/2008 2:08:00 PM

White Plains, NY — Show producer George Little Management (GLM) partnered with technology solution company Whereoware, Herndon, VA, to offer a product finder called the Online Catalog Gallery on GLM gift show websites. Attendees can browse or search exhibitor catalogs or brochures online, and contact exhibitors directly. The Catalog Gallery will launch on the New York International Gift Fair website in April 2008, and will be available on other GLM sites in summer 2008.


Exhibitors provide their own catalogs; they can also load and update content as the show cycle progresses. The catalog technology, known as Active Merchandiser, also facilitates appointment-setting before a show and on-site order writing.

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