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Consumer to Spend Less on Mom

By Staff -- Gifts & Decorative Accessories, 4/23/2008 9:34:00 AM

Washington, DC — Consumer spending on Mother’s Day gifts will scale back slightly this year, according to the National Retail Federation’s 2008 Mother’s Day Consumer Intentions and Actions Survey, conducted by BIGresearch. Shoppers will spend an average of $138.63 this year, compared to $139.14 last year. Total consumer spending is expected to reach $15.8 billion.


Not all of those gifts are sold in gift stores: $2.7 billion goes for jewelry, almost $3 billion for meals, $1.2 billion on consumer electronics, $2 billion on flowers, $1.4 billion on clothing and accessories and $1.1 billion on personal service gifts, $1.6 billion on gift cards/gift certificates, $696 million on housewares and gardening tools and $672 million on greeting cards. However, good news for independents: specialty stores top the list, at 35 percent.

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