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Gifts and Decorative Accessories Blogs

Steve Doyal

There's a Card for That!

Greeting cards reflect society and speak in the voice of the consumer. Nowhere was that more evident than at May’s National Stationery Show (NSS) in New York. I was reminded of the great breadth and depth our industry offers after walking (a... More

About This Blog

A monthly look at what's in the cards for retailers -- trends, opportunities, business strategies, new products and markets -- from publishers and suppliers in the greeting card and social expression industry. Steve Doyal is President of the Greeting Card Association.

Kristin Sprague

A Good Egg - five ingredients for a winning promotional email

If only sending promotional emails was as easy as making an omelet. Sometimes the subject line isn’t right. Sometimes the image gets skipped over. But don’t despair, not all chefs get it right the first time. And having the right recip... More

About This Blog

Kristin Sprague is the Digital Publisher at Progressive Business Media. Her role is to be forward thinking in the digital progression of their clients as well as their publications (Furniture Today, Casual Living, Gifts and Decorative Accessories, Kids Today, Home Accents Today, Home & Textiles Today). An early adaptor to digital marketing, Sprague is committed to educate and inspire by sharing simplified and successful practices on trends across the entire digital marketing landscape through this blog.
Diane Falvey

Want to Learn More About Our Gifted Women?

In the June issue, Gifts and Decorative Accessories featured interviews with nine women at the top of their fields in the gift industry. We had such great conversations with these women, but space is limited in a magazine, so we featured the highl... More

About This Blog

From retailers to manufacturers and all of the players in between, in the gift industry everyone has a story. Some stories are heartfelt, others are about the business of “gifting.” Some stories are even a little bit controversial. Editor-in-chief Diane Falvey wants to share those stories, and the business insights that come along with them, with our Gifts and Dec readers.
Chris Nicely

Etsy Halts Hocus Pocus

Want to sell your love potion, voodoo doll, or hex online? Be careful of what you promise, because online handmade marketplace Etsy has recently revised its rules on purveyors of all things metaphysical, from charms and hexes to potions and t... More

About This Blog

Forever in pursuit of levity, contributor Chris Nicely serves up a dish of offbeat, odd, and viral stories from around the web.
Pamela Brill

Lions, Tigers and Make-Believe Beasts: Fibre-Craft's Crafty Zoon

Are the dog days of summer here already? Sure feels like it out there. After a solid month of swimming at the beach, sleeping late and catching fireflies, the novelty of summer seems to have worn off a bit (or at least, that’s how it feels i... More

About This Blog

This Mommy blog puts a practical perspective on all types of products -- not just toys and gifts -- for moms and their kids. It will help retailers understand what is important to mothers when it comes to buying for their kids.
Warren Shoulberg

If it’s January, it Must be Market Time

Well, you’re coming down the home stretch of the holiday season…though due to the wonderfulness of the calendar, the ten days after Christmas look like they will be every bit as active as the days before. With Saturday shopping days ... More

About This Blog

What gifts, et al, have to do with the shoppers, retailing and the rest of the known world...at least according to editorial director Warren Shoulberg.
Carol L Schroeder

Planning Your Assortment

Housewares buyers talk about creating a “dominant assortment” in various categories, but this term (and concept) isn’t very common in other retail fields. Thinking about creating a well-balanced assortment can be very helpful in ... More

About This Blog

Veteran retailer Carol Schroeder shares her experience and perspective on the ups and downs of being a gift retailer.
Caroline Kennedy

One Day Sale Redefined?

I know that this has really been going on for some time, but recently a Macy’s ad caught my eye. The headline ran big and bold: ONE DAY SALE The next line gave the date and time. That was followed by a line in parentheses: (IT’S A ... More

About This Blog

With her veteran's-eye view, editor-in-chief Caroline Kennedy comments on the highlights and sidelights of our gift industry and the everyday world around us.

 

 

Are you planning any promotions and/or events for the holiday season?

This month, Angie Radawicz of The Purple Poppy, Linda O'Boyle of Metro Homestyle and Audrey Herring of Audrey's Gifts & Decor what their plans are. Each retailer is hosting an Open House in addition to other seasonal events. What are you doing... More

About This Blog

Every month in the magazine Gifts & Decorative Accessories asks three of our retailer advisors a topical question regarding store operations, customer service, employee management, rep relations, merchandise management or some other such matter of relevance to the success of their — and your — business. It’s our way of helping retailers help other retailers. By posting the monthly “We Ask” question online you too can participate and contribute answers that might be of help to other retailers.