The Elephant in the Room

In writing about the toy industry, the elephant in the room is the current economic climate. It’s pretty scary out there right now.   We are not, however, under any obligation to be scared. 

We have a choice on how we react to this or any problem. We are experiencing one of those moments of creative destruction that periodically pop up in history. Some of the late 19^th and 20^th century institutions that have framed our economic lives are being destroyed while a new framework and institutions are being created. It’s just pretty hard to see what they are going to look like right now because of all of the dust being kicked up by the demolition and construction.

We will, however in a pretty short time, get a look at that new landscape in which we, our children and our children’s children are going to live and prosper. Yes, prosper. It is going to come out all right in the long run. It’s the short run that many people I talk to are describing as scary. 

For the time being, we will all have to wait and then make decisions based upon the circumstances we will have to face. So, as we work our way through this situation, let’s remember that feeling scared is an option. Be excited, be concerned, be intrigued, be interested and above all be brave. Just don’t be scared.