Pink Stinks? The problem with pink: Part 2

Some women see the color pink as a stultifying color for girls. They feel that it is part of a ubiquitous toy industry play pattern that suggests that being a female is only about nurturance and dress up. They want to see toys that challenge girls to be scientists, doctors and anything else they choose. 

They are starting to get angry. They are also starting to get organized.

Hence, the “PinkStinks” movement. Have you heard about it? I hadn’t either.

 Founded by a pair of twins, Abi and Emma Moore, the organization seeks to broaden play choices for girls. Here is how Abi Moore puts it in a Guardian article entitled "The Power of Pink:"

"There’s been…a wholesale pinkification of girls. It’s everywhere; you can’t escape it. And it needs to change. It sells children a lie – that there’s only one way to be a ‘proper girl’ – and it sets them on a journey, at a very, very early age. It’s a signpost, telling them that beauty is more valued than brains; it limits horizons, and it restricts ambitions."

Lest you think their organization has gone unchallenged, think again. It seems that they have received hate mail and vilification. Why is this such a hot topic? 

If you have an opinion let us know.