Is Your Email Naughty Or Nice?

iContact is making a list, but it’s up to you to check it twice to see if your email promotions are in good shape for the holidays. In addition to common mistakes to avoid, such as sending without tracking, they offer pointers for maximizing success such as eliminating “ghost subscribers”who stop reading but don’t unsubscribe. Easiest to implement of all, check out the list of the top 10 best dates to send holiday emails for 2009. Believe it or not, it includes two dates AFTER Christmas.