"We Ask...You Answer"
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Is your store participating in any "buy local" programs or the 3/50 project?January 8, 2010 | Link This | Email this | Comments (0) MOTIF Modern Living participates in the 3/50 Project, and we love the concept, although I'm not sure that we fit the mold. My partner and I never wanted MOTIF to be seen as a "mom-and-pop shop." We consciously cultivate an image of slick sophistication through merchandising, marketing and technology, but that does backfire on us when it comes to being perceived as "local." We also have the issue of a suburban location, which "buy local" diehards perceive as somehow disingenuous. Having stores in other cities also works against us. But we are proud of being a local, independent furniture company and we hope that over time the connotation of "local" will broaden to include re...Read More Recent Posts
What causes do you support in your store and how?October 6, 2009 | Link This | Email this | Comments (0)
We have supported local sports teams, beauty queens and band camps, donated to countless silent auctions and fundraisers, but in our experience supporting charity has no impact on sales. The reality is that most people soliciting donations have never set foot in our stores before, much less bought from us — they are just going doo...Read More Recent Posts
How do you plan to make the holiday season successful in spite of continuing lean times?August 26, 2009 | Link This | Email this | Comments (0)
I am continuing to bring in reasonably priced gift items — less than $50. And I am still contemplating whether or not I'm going to the gift show or save the money on travel and just order from the huge consideration pile on my desk. Also in light of the economy we have picked up a lot of consignment artists. My consignment has trip...Read More Industries: Retailing Recent Posts
What are you doing to stimulate and encourage midweek business?April 4, 2009 | Link This | Email this | Comments (0)
Curious Sofa Kansas City, KS To stimulate midweek business I send out an email blast to hit sometime on Tuesday. We follow through by keeping the shop blog upd...Read More Recent Posts
What are you doing to make your store greener?February 12, 2009 | Link This | Email this | Comments (0) 2910 on the Square Canton, MD We recycle for our shipping: all boxes, bubble wrap, popcorn and peanuts that come in, we actually send back out when we send out orders from our website or anything else we ship. We haven’t gone to the CFLs [compact fluorescent lightbulbs], but we use halogen lights that get lots of hours. Our customers aren’t asking for bags as much. Some of them take out one of those little carry totes, put their purchase in their purse or just walk out with it. We don’t sell the carry totes yet but I want to look into them. Maybe if people spend enough, rather than selling them we will give them away when you spend $50. I always buy recycled refurbished toner cartridges for our printer. It is actually less expensive than going to ...Read More Industries: Retailing
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