Boost Sales on the Indie Bunny Trail?
Are you looking for a "Small Store Saturday" type of promotional idea to help boost spring sales and traffic? Here's an idea to consider putting on you "To Do" list for trying next year: More than 1100 independent retailers in 56 towns across Great Britain launched "Enjoy an Independent Easter" campaign to encourage shoppers to visit their small local shops and participate in "Indie Easter Egg Hunts."
Shopper were given an egg hunt map and had to collect "virtual eggs" (egg stickers) from participating shops. Read more about it here: http://bit.ly/ZwHlYI