Lenise Willis// Editor in Chief//July 10, 2026


Beatriz Ball, founder of the namesake company, in 2024. (Photo on file)
As part of the new partnership between NY Now and Ivystone, the award-winning tabletop wholesaler is making an excited return to the New York show.
Lenise Willis// Editor in Chief//July 10, 2026
Award-winning lifestyle brand Beatriz Ball will exhibit in New York City for the first time since 2020. After the show announced a new partnership with sales-rep agency Ivystone, the well-known tabletop vendor is one of many wholelsalers who will be making a return for the summer show, running Aug. 2-4 at the Jacob K. Javits Convention Center.
“My company is excited to become part of the next chapter of NY Now, one of the gift and home industry’s most recognized and enduring markets,” said Beatriz Ball, founder and creative director of the company that bears her name. “Rockview [Management], a highly experienced new ownership team has acquired the show and is making a significant commitment to restoring NY Now as a commercially relevant, customer-focused marketplace serving the gift, home, lifestyle and accessory industries.”
Ball will exhibit a mix of metal, melamine, resin, glass, acrylic, and porcelain pieces — both bestselling and new — in what she believes will be “an important industry resurgence.” Buyers can find Beatriz Ball at booth 1021.

Named “Designer of the Year” by Tableware International, and an eight-time winner of the prestigious ARTS Award for Outstanding Tabletop Design, Ball continued, “Even in uncertain times, original design moves us. It tells stories, sparks emotion, and turns our spaces into something meaningful. It’s not just how it looks — it’s how it feels.”
“I’ve been especially inspired lately, creating collections full of beauty, purpose, and energy — some of our best yet.,” Ball continued. “I’m eager to showcase them in the historic and relevant market that is NY Now.”
